Mark Evans is an expert in public relations, crisis communication and corporate communications with more than 20 years of experience behind him. His strengths lie in his ability to help clients sift through the noise and select the right strategies and the right channels to target their individual needs. Mark advises clients on a wide variety of topics, including strategic messaging, issues management, marketing/communications program development, digital/social media strategy and crisis communications. He is a skilled writer who has written everything from media releases to speeches to in-depth magazine articles. Recent client work has included the National Apartment Association Education Institute, Mothers Against Drunk Driving, University Federal Credit Union and the Don’t Mess with Texas and Click It or Ticket public education campaigns.
He started his public relations career providing communications counsel to students and staff in Texas A&M University’s departments of student affairs, residence life and student activities and spent more than a decade working in public affairs and media relations for the university. He oversaw media relations programs for the Texas Engineering Experiment Station and the Texas Sea Grant College Program. In 2004, Mark moved to Austin to work for the Texas General Land Office where he coordinated information and outreach for the agency’s coastal resources program. Mark’s background also includes three years working at Cohn & Wolfe, an international public relations firm, advising clients in the public affairs, corporate communications, digital/social media and energy practice areas.
He holds a master’s degree in science/technology journalism and bachelor’s degrees in biology and journalism from Texas A&M. After completing his master’s degree, he spent three years as a part-time, assistant lecturer at Texas A&M where he taught news writing and editing.
Mark is a longtime member of the Austin chapter of the International Association of Business Communicators (IABC) where he served a two-year term as president of the chapter and co-chaired the IABC Southern Region Conference that was held in Austin in October 2014. He currently serves as a chapter services director for IABC Southern Region and is an adjunct lecturer in the Department of Management at Texas State University, where he teaches business communications.